A team project to create a campaign that gets more Dogs Trust dogs into forever homes sooner and make “rescue dogs” the most desirable breed of dog in Britain for the YCN competition in the United Kingdom. It comprised of a completely digital campaign told from the dogs POV of them seeking their humans. It has content ranging from a Microsite, Google Display Ads, Screen takeovers, Social Media aspects, and more. 

 A Commended recipient winner at the 17/18 YCN Student Awards!
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